by AX Admin | Digital
As far as marketing strategies are concerned a one-size-fits-all formula does not really exist for a country as diverse as India. Many small businesses struggle with deciding the right kind of marketing strategy. In this article, we will help you choose the right...
by AX Admin | Digital
Every year Google alone processes more than 1.2 Trillion searches on the internet. So how can companies ensure their web pages rank up in the top result for relevant search queries? For the internet, content is still the King when it comes to ranking web pages for...
by AX Admin | Digital
Google search will continue to be the go-to search engine, regardless of how many other search engines come and go. The free Google My Business (GMB) service from Google gives small to moderate businesses (SMBs) access to tools and services that will help them...
by AX Admin | Digital
News of impending ban of various social media platforms like Facebook, Twitter, WhatsApp, and OTT platforms have been doing the rounds since Wednesday. The reason is the new Information Technology rules that is going to be in force from 26th May 2021. Simply put, you...
by AX Admin | Digital
You might think that digital ad fraud doesn’t affect your business on a large scale. But, reports say otherwise. It not only impacts your brand affinity but also snatches a huge sum from your revenues. So, what actually is digital ad fraud? Ad fraud is an illegal...
by AX Admin | Digital
The unpredictable public health crisis and the lockdown led the whole world to a halt. Businesses were forced to quickly figure out and plan alternative ways to operate in this unfamiliar situation. Some were closed temporarily for months, while others moved indoors...
