Traditional Vs Digital Marketing: the Great Indian Dilemma
Many small businesses struggle with deciding the right kind of marketing strategy. In this article, we will help you choose the right strategy for your business.
How to Produce High Quality Content for Your Website?
Having good quality content is essential for Search Engine Optimization (SEO) and will be the basis on which your web page will be ranked across different search engines.
GMB for Location-Based Marketing: Do You Use It? Should You?
When you use GMB for location-based marketing, it improves your local ranking on Google search. List your business on GMB & increase the visibility.
India Government’s New IT Rules for Social Media & Digital Platforms
On February 25, 2021, the Govt. of India has introduced the revised Guidelines for Intermediaries and Digital Media Ethics Code.
Major Impacts of Digital Ad Fraud on Your Business
Ad fraud is an illegal activity by scammers which prevents the proper delivery of your ad to your targeted audience & provides fake traffic to website.
Lockdown Lessons: 4 Content Types That Users Really Engage With
The pandemic has made digital presence even more important for businesses. These tips should help you create content that engages your audience.
SEO Periodic Table: The Essential Elements of A Winning SEO Strategy
SEO periodic table provides a framework, which outlines the dos and don’ts of SEO. There are 39 elements of SEO and they are placed into four groups.
7 Most Important Rules for Website Colour Schemes
While designing a website, one of the most important aspects is the website colour scheme. Choosing the right colours in fact could increase your sales by 85%.
Using Google Search Console: A Beginner’s Guide
Google Search Console was created with the goal of tracking the performance of your website while ensuring the minimum hassle.